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What Data We Migrate from WooCommerce to Magento 2

Complete migration with 100% data accuracy and zero downtime. Every data type below is mapped, transformed, and validated before go-live.

 

Product Information
Titles, descriptions, SKUs, and pricing
Product Variants
All configurable, grouped, and bundle product types mapped to Magento 2 equivalents
Product Images
All product photos, galleries, and media files
Inventory Tracking

Stock levels and inventory management settings
Product Categories
Full category structure, hierarchy, and navigation
Custom Attributes

All product attributes and attribute sets

 

Customer Accounts
Full account details migrated to Magento 2
Address Books
Saved billing and shipping addresses
Wishlists
Saved product wishlists per customer
Customer Groups
Group assignments and segmentation
Store Credit
Reward points and store credit balances where applicable
Password Data
Securely migrated with re-hashing on first login

 

Order Records
Complete order history with statuses
Invoice Data
All invoices tied to historical orders
Shipment Records
Shipping details and tracking information
Refunds
Returns and refund history
Order Notes
Admin and customer notes on orders
Tax Records
Applied tax rules and order-level tax data

 

WordPress Pages
All static pages and landing pages used as CMS content
CMS Blocks
Static content components and widgets
URL Structure
Existing URL keys preserved where possible
301 Redirects
Full redirect mapping for any URL structure changes
Meta Data
Meta titles, descriptions, and canonical tags
XML Sitemap
Sitemap structure carried over and resubmitted

Plugin Audit All active WooCommerce plugins reviewed against Magento 2 capabilities
Native Feature Mapping Where Magento 2 covers plugin functionality natively, no extension needed
Extension Sourcing Established Magento 2 extensions identified for remaining plugin requirements
Custom Logic Rebuild Plugin-specific custom logic rebuilt in clean Magento 2 architecture
Payment Gateways All payment integrations reconnected and tested
Marketing & Analytics Tools Email, analytics, and ad platform reconnections

 

Brand Identity
Colors, fonts, and visual language preserved
UI Components
Navigation, headers, footers, and layout elements
Mobile Experience
Fully responsive, mobile-optimized rebuild
Frontend Architecture
Built on Hyvä, PWA, or custom Magento 2 theme
Page Templates
Category, PDP, and CMS page templates rebuild
Performance Optimization
Sub-3s load times and Core Web Vitals compliance built in

Why Choose Growisto for Magento Support?

Why leading brands choose Growisto as their Magento support agency over generic support providers

Why Choose Growisto for Magento Support?

Why leading brands choose Growisto as their Magento support agency over generic support providers

Growisto Typical Migration Agencies

WooCommerce–Specific Data Mapping

We audit your WooCommerce database, plugin data, and custom fields before a single record moves. Every data point is mapped to its Magento 2 equivalent.

WooCommerce–Specific Data Mapping

Generic Migration Approach — Standard scripts used without accounting for WooCommerce-specific schemas — custom fields and plugin data frequently lost.

Zero Downtime Cutover

Your store stays live throughout. We build and test in parallel, then execute a controlled cutover with no revenue disruption.

Zero Downtime Cutover

Planned Downtime Windows — Stores taken offline during cutover — disrupting orders and customer experience with no contingency.

Full SEO Preservation

Every URL mapped, every redirect implemented, all metadata carried over. Rankings protected from day one, not rebuilt.

Full SEO Preservation

Basic Redirects Only — Long-tail URLs and metadata frequently missed — leading to ranking drops in the weeks after go-live.

Full Data Reconciliation Reporting

Documented record counts for every product, order, and customer account delivered post-migration — nothing left unverified.

Full Data Reconciliation Reporting

No Formal Data Validation — No reconciliation checks — gaps go undetected until they cause operational problems.

Deep Magento & Headless Expertise

Enterprise deployments across Cloud and on-premise, plus headless builds with Next.js, React, and API-first architecture.

Deep Magento & Headless Expertise

Standard M2 Implementation — Traditional theme builds with limited headless experience and no capacity beyond standard Magento 2.

Performance–Obsessed Architecture

Sub-3s load times, optimised Core Web Vitals, full-page cache and Varnish — built in from day one, not bolted on later.

Performance–Obsessed Architecture

Slow, Bloated Themes — Heavy builds with poor TTFB, unoptimised assets, and failing Core Web Vitals that need fixing post-launch.

Strategic Technology Roadmap

CTO/CPO-level input on your 2-year tech strategy and architecture — beyond the migration cutover.

Strategic Technology Roadmap

Missing C-Level Expertise — Engagement ends at go-live with no roadmap or strategic advisory included.

Our Work in Action

Case Studies

177% Conversion Growth with High-Performance eCommerce Platform

A smart and energy-efficient consumer electronics brand needed a cutting-edge e-commerce platform that was robust, scalable, and flexible to provide seamless experience to both end users and operations team, with advanced analytics integration.

Results

+177%

Conversion Rate Growth

+36%

AOV Increase

+58%

YoY Revenue Growth

Strategic Approach

Built their ecommerce platform 4 years prior through an 8-year long-term partnership, then optimized it for conversion as their dedicated technology partner

Executed comprehensive CRO program covering the entire customer journey—from Add to Cart and Checkout Conversion to Trust & Confidence, Analytics & Data, Mobile Experience, Cart Recovery, and Operations

Achieved 100% increase in Page Speed scores and 100% automation for product feeds, reports, and customer communication

Signs and Safety Manufacturers

25% Conversion Rate Increase with Zero-Downtime Migration

A leading US manufacturer of safety signs and labels needed to revamp their existing ShopSite website to a more user and conversion-friendly design with scalable architecture using the latest technology stack.

Results

+25%

Increase in Conversion Rate

ZERO

Downtime Migration

90

Desktop Page Speed Insight Score

Strategic Approach

Developed decoupled system with Magento backend and ReactJS frontend for optimal performance and user experience

Implemented PWA (Progressive Web App) to significantly reduce load time and improve mobile experience

Seamlessly migrated product catalog, customer data, and SEO status with zero business disruption

Enhanced platform with multiple payment gateways, custom sign builder, and advanced features—results at every stage of the customer journey

46% Conversion Rate Improvement with Systematic CRO

Tyresnmore, a leading online tyre retailer, needed systematic conversion optimization to improve their user journey and checkout experience.

Results

+53%

First 2 years

+120%

Annual revenue

+17%

International markets

Strategic Approach

Conducted data-driven discovery by analyzing GA4 data to identify gaps in user-to-cart-addition funnel and cart/checkout journey issues

Executed comprehensive CRO roadmap covering multiple initiatives including product discovery, cart optimization, checkout experience, performance, and analytics

Implemented systematic methodology: Data collection → Insight & Hypothesis → Roadmap of conversion growth → Implementation → Data analysis & iteration → Conversion Growth

Client Testimonial

Douglas Stang

Ex-Vice President, Justrite (US)

“Growisto’s highly experienced technical team managed our website for three years. They helped us successfully re-platform our existing online business with no cut-over downtime. Their team allowed us to effectively migrate our website from an older CMS system into the Magento 2.3 and upgraded 2.4 environments, maintaining tight integrations with existing critical business systems along the way. Their team focused on site performance score improvements as well as technical upgrades working closely with our Ecommerce team. We thank them for their hard work and support.”

Manoj reddy - Tyresnmore

Manoj Reddy

Chief Growth Officer, Tyresnmore

“What I appreciate most about working with Growisto is the depth and rigour they bring to every audit, be it CRO, TnM’s technical infra/performance, GA4 tracking, or UI/UX. As a data geek myself, I really appreciated the metric-driven plan and execution, consistently focused on improving conversions. The attention to quality in both the analysis and follow-through gives us confidence as a partner.”

Arindam Paul

Founding Member & Chief Business Officer, Atomberg Technologies

“We’re thrilled with Growisto’s website development capabilities. Growisto conducted an extensive analysis to recommend a tech stack considering our long term and diverse needs. The new site developed by Growisto performs flawlessly, enhancing the user experience. Load times have significantly improved, and navigation is seamless.”

Yash Jaiswal

AGM - Ecommerce, Kama Ayurveda

“The Growsito team has taken the initiative to solve problems and has continued to solve them with maturity and integrity. Since we began working together, the performance of our website has also significantly improved. The continuous maintenance assistance has been excellent, with prompt reaction times and proactive problem-solving, which has strengthened the team and fostered a true partnership. Growisto has been a wonderful experience for us.”

Francis Fernandes

Associate Director - Engineering, Design Cafe

“Growisto team has been instrumental in developing the custom middleware solution for integrating multiple systems used by our sales, operations, marketing and production teams. They went above and beyond to meet the targeted deadlines and ensured to deliver a quality product. It has been a really great partnership with Growisto which we hope to continue for a long period of time.”

Complex commerce deserves a better platform. Let's build it.

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Magento Services Tailored to Your Business

Magento 2 Store Development & Migration

Headless Magento (PWA Studio, Vue Storefront, or Hyvä)

Custom Module Development

Multi-Store/Multi-Site Setup

Custom Extension Development

Third-Party Integration (ERP, CRM, PIM)

Magento Commerce Cloud & On-prem Set up

Custom Payment Gateway Integration

Magento B2B Solutions

Enterprise and Omnichannel Store Setup & Configuration

Multi-Warehouse Management

Advanced Pricing, Checkout & Catalog Rules

Magento 2 Store Development & Migration

Headless Magento (PWA Studio, Vue Storefront, or Hyvä)

Custom Module Development

Multi-Store/Multi-Site Setup

Custom Extension Development

Third-Party Integration (ERP, CRM, PIM)

Magento Commerce Cloud & On-prem Set up

Magento Commerce Cloud & On-prem Set up

Magento B2B Solutions

Enterprise and Omnichannel Store Setup & Configuration

Multi-Warehouse Management

Advanced Pricing, Checkout & Catalog Rules

Enterprise Integrations

 

Stripe, Square, PayPal, Authorize.Net
Global payment processing
Klarna, Afterpay, Affirm
Leading US BNPL options
Adyen
For enterprise and international
Razorpay, GoKwik, Juspay
India payment solutions
Paytm, CCAvenue, PhonePe
Indian digital payments

 

Amazon MCF
Multi-channel fulfillment 
ShipBob, ShipMonk, Shipfusion
3PL services
FedEx, UPS, USPS, DHL Express
Major carriers
Flexport
Enterprise logistics
Clickpost, Shiprocket, Delhivery, Blue Dart
India logistics

 

Linnworks, Brightpearl, Cin7
Multi-channel order management 
Unicommerce, Sellercloud
Omnichannel order orchestration
NetSuite OMS
Enterprise order management

 

Fishbowl, Logiwa, ShipHero

Warehouse management 
3PL Central, Manhattan Associates

Enterprise WMS

 

NetSuite ERP, Oracle NetSuite
Comprehensive B2B integration
Microsoft Dynamics 365, SAP Business One
Enterprise ERP
QuickBooks Commerce, Sage Intacct, Acumatica
Cloud ERP
Tally ERP
India accounting and ERP

 

Google Analytics, Facebook Pixel
For tracking
Klaviyo, Mailchimp
For email marketing
TikTok, Instagram, Google, Pinterest
Social commerce
Amazon India, Flipkart, Myntra, Nykaa, Meesho
Indian marketplaces

 

Square POS, Clover by Fiserv, Lightspeed Retail
Retail management
Pine Labs
Enterprise POS and payments
Custom Solutions
Receipt printing and barcode solutions

Frequently Asked Questions

Why should I migrate from WooCommerce to Magento 2?

WooCommerce is a solid platform for early-stage stores, but it has real limitations at scale. As catalog size, order volume, and operational complexity grow, businesses often find themselves relying on an expanding plugin stack to compensate for features that Magento 2 provides natively — things like layered navigation, advanced product types, multi-store management, B2B pricing, and granular user roles. If your growth roadmap is demanding more than WooCommerce can cleanly deliver, Magento 2 gives you a dedicated, extensible ecommerce architecture to build on.

Will I lose any data during the migration?

No. Our migration process is built around complete data integrity. We migrate all products, categories, customer accounts, order history, CMS content, and reviews — and we run a full reconciliation check post-migration to verify that every record is accounted for before go-live.

How is WooCommerce data structured differently from Magento 2 — and does that cause problems?

WooCommerce and Magento 2 use fundamentally different database schemas. Product attributes, customer data, order records, and plugin-generated data all need to be mapped and transformed before they can be imported into Magento 2. We handle this data mapping as part of our pre-migration discovery process — so nothing is assumed, and nothing is lost in translation.

Will my WooCommerce plugins have equivalents on Magento 2?

Most of the functionality you rely on through WooCommerce plugins exists natively in Magento 2 or is available through established Magento extensions. As part of our migration audit, we review every plugin you are using and identify the right Magento 2 solution for each — whether that is a native feature, a third-party extension, or custom development.

Will my WordPress SEO carry over to Magento 2?

Yes. SEO preservation is a core part of our migration process. We map all existing URLs, implement 301 redirects for any URL structure changes, and migrate all meta titles, meta descriptions, canonical tags, and sitemap configurations. When executed correctly, the migration should not negatively impact your organic rankings.

Can I keep my WooCommerce store live during the migration?

Yes. We build and fully test your Magento 2 environment in parallel with your live WooCommerce store. Your existing store continues to operate normally until we execute the final cutover — which is planned and coordinated to minimize any disruption to orders and customers.

How long does a WooCommerce to Magento 2 migration take?

Timelines depend on catalog size, the number of integrations, and the extent of custom functionality that needs to be rebuilt. We provide a detailed timeline as part of your free migration audit, with clear milestones from discovery through go-live.

What happens to my customer accounts and order history?

Both are fully migrated. Customer accounts — including saved addresses, wishlists, and purchase history — are carried over to Magento 2. Order history is migrated with statuses, invoice data, and shipment records intact. Customers will be prompted to reset their passwords on first login, which is standard practice when migrating between platforms.

What does a WooCommerce to Magento 2 migration cost?

Cost depends on catalog complexity, number of integrations, and the extent of custom functionality required. We provide a detailed scope and cost estimate after a free migration audit — with no obligation.

Do you provide support after the migration is complete?

Yes. All our migrations include a post-launch support period covering monitoring, bug fixes, and performance tuning. We also offer ongoing managed support for brands that want a long-term technology partner beyond the migration itself.

Still have questions? We’re here to help.
Email us at growth@growisto.com | Call us at +91 88282 72657 | +1-628-280-9076

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