Why You Should Migrate Your Website From Shopsite to Magento
Let’s admit this. Every business faces a challenge when it comes to scaling the business, particularly e-commerce platforms. So, your business has grown quite significantly and your current e-commerce platform is not able to handle it. As you’re looking for the next phase of growth, your business needs some advanced features, third party integrations, and whatnot.
If you’re an e-commerce platform that is currently hosting the website on Shopsite and looking for a more robust platform that can handle the scale of your growing business, Magento fits the bill.
Of all the CMS (Content Management System) available in the market right now, Magento is quite popular. There is a lot to talk about Magento and its capabilities, but it would be better if we look at the most promising aspects of one of the most robust, flexible, and scalable e-commerce platforms on the market. We’ll deep dive into why Shopsite to Magento migration makes sense for growing businesses.
Magento over Shopsite
- Market share
Shopsite has only 0.14% of market share, whereas Magento has 4.37% of market share among e-commerce platforms. This shows that Magento is preferred by businesses for building e-commerce websites over Shopsite.
Shopsite does not have a dedicated community to help users troubleshoot frequently asked questions. Users find it difficult to find Developers, Plugins, or even Themes, rending Shopsite to not be able to catch up with the latest requirements in the E-commerce domain. Whereas Magento boasts of its remarkable community. Currently, there are more than 360,000 members who can help you with your queries. You can also leverage their forums if your business needs a custom made extension from experts which makes it wiser to move from Shopsite to Magento if you are constantly trying to evolve and improve your website as per the latest market trends. Magento is an open-source platform which means that it enables plenty of customization and integration options.
Magento comes with features that you expect to have in an e-commerce store such as Categories, Products, etc. and hence has a well-defined hierarchy in place. Shopsite, on the other hand, has just pages and products. It does not conform to a popular catalog structure, which is also crucial from an SEO perspective. Regardless of the sheer number of products that you have or orders you may receive, Magento can withstand all the load. It can invariably manage hundreds of thousands of individual products.
4. Search Filter
Shopsite does support Search filter which is a common functionality on all e-Commerce websites. Whereas Magento has advanced search filters available in it.
5. Third-party Integration
Integrating 3rd party modules with Shopsite is not as easy as it is for its competitors such as Magento or Shopify. Magento can make it easy for you to integrate your website with 3rd parties such as Google Shopping, MailChimp, and many more.
When users want to migrate customer data to a different backend, Shopsite doesn’t allow users to migrate the hash passwords, hence necessitating the need to request all existing customers to create new passwords. Also, Cost break up for all the orders is not captured in Shopsite. This adds to the complexity of an already complicated migration procedure as order details would have to be addressed during the migration process.
7. Pagebreaker CMS
Pagebuilder CMS is not updated in Shopsite. Whereas in Magento it is properly updated.
8. SEO Friendly
Magento was built keeping SEO in mind. Magento allows you to create SEO-friendly URLs and meta descriptions that help you improve the rankability of your website on the SERP (Search Engine Results Page). Another important feature is that websites created using Magento are responsive. This means it can be easily accessible on desktops, tablets, mobile phones without hampering the user experience, which is the most important aspect for an e-commerce website.
There are a variety of CSS customization options ready to use for your designs. From the look and feel of the product to how you want to configure categories, everything can be customized with Magento. With the powerful segmentation option, you can target customers based on their cart and buying history and can also run personalized coupons based on their history. Magento CMS also offers one-page checkout so customers will be less likely to abandon their cart.
There’s no doubt that Magento is one of the powerful e-commerce platforms out there and is ahead of Shopsite. It ticks all the boxes – a huge community of people, SEO friendliness, customizable, and purely built for sales with third-party integrations. If you are looking to migrate from Shopsite to Magento, connect with our experts