Freakins achieves organic website traffic growth in a highly competitive segment

0 x
Increase in clicks/month in 7 months
0 x
Increase in impressions/month in 7 months
0 x
Increase in non-brand ranking keywords in 7 months

About the Client

A new e-commerce player focusing heavily on denim wear and apparel segment in India

The Situation

Freakins wanted to increase the organic traffic on its website in a segment already owned by bigger players like Myntra and Amazon. The key categories wherein Freakins wanted to achieve this growth was in the Jeans, Denim Jackets, Dungaree and Joggers & Jegging category

Our Expertise

Website Marketing – Build and implement an integrated digital marketing strategy to drive targeted audience to your website targeting core as well as non-core categories

The Solution

Website Audit

Conducted a detailed technical audit to improve factors such as page speed, coverage issues and internal linking and analyse the overall backlinking profile and on-page parameters of the existing website pages

Technical Website Clean Up

To improve the performance of the website, a technical clean up was proposed which included removing unused code, compressing images, improving page speed and removing / redirecting duplicate pages

Page Optimization

Implemented off-page activities such as creation of backlinks and on-page optimization activities such as optimization of title, meta and H1 tags

Creation of Website Structure

The architecture of the website was defined which in turn led to the creation of category and subcategory pages

Client Testimonials

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Partner

Our Locations

United States

Wilmington
24A Trolley Square #1368
Wilmington, DE 19806-3334

India

Navi Mumbai
Akshar Blue Chip IT Park, 4th Floor, Turbhe MIDC, Navi Mumbai, 400705
 
Mumbai
Plot No. D-5 Road No. 20, Marol MIDC, Andheri East, Mumbai, 400069
 
Gurugram
Building Number 145, Sector 44 Rd, Sector 44, Gurugram, 122003

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